Author

Rick F. van der Lans

Rick F. van der Lans is an independent analyst, consultant, author, and lecturer specializing in data warehousing, business Intelligence, data virtualization, and database technology. He is an internationally acclaimed speaker and has lectured worldwide for the last 25 years. His popular IT books have been translated into many languages and have sold over 100,000 copies. Last summer, Rick published a new book entitled “Data Virtualization for Business Intelligence Systems”. See www.r20.nl for more details.
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Big Data is not always Big Information

Reading Time: 2 minutes Big Data is not always Big Information Organizations don’t need big data, they need big information. Let me explain. Years ago, my professors taught me the critical difference between data and information. Data are raw unorganized facts that need to…

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